Category Archives: Fundraiser

Save the Date: Dec 11th for Finish The Ride, Run, Walk ‘N Roll + Cyclocross!

Come Join Finish The Ride,
Run, Walk ‘N Roll + Cyclocross!
Holiday Challenge!

Brought To You By Streets Are For Everyone (SAFE) 

Support safe city streets and help end hit and run crimes by taking part in Finish the Ride, Run, Walk ‘N Roll events!! All proceeds will benefit Streets Are For Everyone (SAFE), a non-profit 501c3 organization dedicated to preventing traffic fatalities, ending hit and run crimes and helping those who have been affected by traffic collisions.

Are You Ready To Take The “Holiday Challenge?”
Finish The Ride, Run, Walk N’ Roll Holiday Challenge 2016

Join Streets Are For Everyone (SAFE) and SoCal Cross on Sunday, December 11th for an awesome event for everyone – from beginners to hardcore athletes!  Registration is open RIGHT NOW so register TODAY at www.FinishTheRide.orgUSE PROMO CODE SMSPOKE20


  • Wilshire Law Firm” Rides = 10 Mile Fun Ride, 25 Mile ‘Tis The Season Ride, Holiday Metric-Century
  • Duathlon = 10 Mile Ride + 10K Run
  • Cross Challenge Events = “Cross-Athlon” (10 Mile Ride/10K Run + Cyclocross); “Run-A-Cross” (5K Run + Cyclocross)
  • Run/Walk = 5K, 10K, Half-Marathon
  • 10K Roll = Skateboards, rollerblades, wheelchair athletes, finish on anything with wheels!
  • Timing and medals awarded for ALL events!
  • Cool goodie bag and free t-shirt with registration
  • Great live music and dancing
  • Free festival and safety expo with giveaways, raffles, prizes and activities for kids and adults alike and much more!  Feel free to bring the whole family even the dog!

What’s YOUR Holiday Challenge?
To register for Finish The Ride, Run, Walk N’ Roll Holiday Challenge, click here.
To join the FTR volunteer team, click here.
#FTR #EndHitandRuns #SAFECityStreets

For more information on the event itself, registration questions or other customer service inquiries, e-mail us at or call (844) 884-7233 Ext. 801.

Better Bikeways for California

imageIt’s Monday morning and if you’re anything like me, you’re back at work with a list of to-dos to tackle. We have one more very important, yet fun item to add to your list: register for the California Dream Ride.

The California Dream Ride is a scenic, relaxed 285 mile ride from San Luis Obispo to Los Angeles October 3rd to 8th. The ride will take you along quiet beach bike paths, skyline ridge roads, and scenic canyons. You’ll make new friends, eat amazing food, and see a whole new side of California.

Half off registration through Saturday, August 20th.


But don’t delay, spaces are limited!

New Belgium 25 Year Birthday Fundraiser


New Belgium Brewing in celebration of 25 year Birthday is hosting a party at the Surly Goat in West Hollywood.

We are honored they have chosen Santa Monica Spoke / LACBC as the beneficiary of the event!

Event is 6pm to 2am. Percentage of New Belgium Brewing sales donated to Santa Monica Spoke.