Meatless in March: Join us!

Happy March! Join us as we celebrate Meatless in March by incorporating more plant-rich meals into your lifestyle. The more meals the greater reduction in your carbon foodprint. Meatless in March is a City of Santa Monica campaign to encourage individuals to reduce their meat consumption in an effort to reduce their carbon foodprint and improve health. To learn the importance of reducing one’s meat consumption,


The Meatless in March Pledge encourages residents and businesses to incorporate more plant-rich meals into daily practice. By incentivizing participants during the month of March, the hope is to raise awareness and grow the movement toward plant-rich foods.  As a city that is driving toward carbon neutrality and a city of wellbeing, it is important to emphasize a plant-rich diet and reducing one’s foodprint.

Meatless in March is part of Santa Monica’s commitment to sustainable food. The City of Santa Monica promotes awareness about the effects of food choices on climate change. In addition to reducing meat and dairy consumption, we also promote eating organic, buying local and locally grown, avoiding processed foods, and minimize packaging and food waste.

Meatless in March also creates a dialogue around sustainable food. As we look at the impacts of one’s behaviors, we begin to look at how we can create more sustainable food systems for our community.

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“The Diet that helps fight Climate Change” Produced by University of California in partnership with Vox

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